Strategic Consulting

We provide strategic global consultancy to pharmaceutical, medical device, and biotech companies.  

We assist our clients to understand new markets: size, dynamics, competitors, customers, and what it would take to introduce your product and win in the marketplace.

Pre-launch Products

For pre-launch products, we can help you:

  • Inform commercialization plans
  • Create or test options for story-flow, positioning, messaging, and visual aids

Launched Products

For launched products, we can help you:

  • Understand key reasons why your products sell well with some audiences but do not sell well with others
  • Develop action plans to recapture share
  • Monitor changes in customers’ attitudes and usage over time
  • Create and test new messages and positioning options